ICC Sydney • 14 - 17 February 2026
NSW's biggest week in retail - right in the heart of Darling Harbour
- Reed Gift Fairs
- Floral Interiors
Find everything you need at Reed Gift Fairs Sydney
Kick off the season with a visit to Reed Gift Fairs, conveniently located at ICC Sydney, Darling Harbour, where attendees can explore the largest variety of giftware products in Sydney for Gift & Lifestyle, Home & Décor, Fashion & Accessories, Kids & Family, Beauty & Wellness.
Reed Gift Fairs Sydney stands as Australia's leading retail buying event, offering retailers and designers access to hundreds of premium and emerging wholesale brands - all under one roof. It's an opportunity to discover the latest products, connect with industry experts and source unique products that will set retail businesses apart.
International Convention Centre Sydney
14 Darling Dr, Sydney NSW 2000
Located in the heart of Darling Harbour, ICC Sydney is easily accessible by any mode of transport you choose and if you need accommodation options - we've got you covered.
Saturday 14 February 9am - 6pm
Sunday 15 February 9am - 6pm
Monday 16 February 9am - 6pm
Tuesday 17 February 9am - 3pm *registration closes at midday
Planning
Prepare for an elevated retail experience at Reed Gift Fairs Sydney, where attendees can discover and explore a diverse range of innovative products across various categories. Make the most out of your visit by planning in advance.
Directory.
Did you know the Exhibitor Directory serves as a digital planning tool to create a shortlist of your favourites and must-see suppliers?
Filter the online exhibitor directory by A-Z, product category and sub-categories.
Access your personalised plan across multiple devices, then when you’re ready, simply export to pdf and print out to map your journey around the show.
Event Guide.
A must-have resource for sneak previews of the latest exhibitor products and offers.
Accommodation.
Spend a couple of nights staying in the beautiful Darling Harbour. Book early with our travel partner Ozaccom to get the best hotel deals close to ICC Sydney with a range of options to suit your budget.
Products.
Browse over 2000+ new collections and ranges in the Product Showroom – filter by A-Z, search by product type or scroll and discover something new.
Add To Plan to complement your Exhibitor Directory shortlist. Print or save to PDF to mobile and have an organised visit to the show.
Floorplan.
View the floorplan to easily plan your visit and navigate your way through the halls.
Lower Level 1 Floorplan ]
Upper Level 4 Floorplan ]
Share & Win.
Register and spread the word on social media using our referral tool for the chance to win $5000 off your orders at the fair.
What's On
Reed Gift Fairs SYDNEY
Retail Therapy.
Retail Therapy is a chance to reconnect with your business strategy and be inspired with practical takeaways to elevate your customer experience. View full schedule.
Pamper Pit.
Enjoy a complimentary 5-minute massage from our healing hand specialists. Book in early at the Pamper Pit desk located on the show floor to ensure you don’t miss out.
Spotlight On Sydney.
There's so much to see and experience when you Stay In Sydney -- here's a helpful snapshot of where to sleep, dine and play.
Giftguide Hot100.
Readers vote for their favourites to support all the hard working businesses in our sector. Votes are in - visit the Giftguide Hot100 display at the show to find products the people are loving!
Trends Showcase.
Located on both levels 1 & 4 at ICC Sydney, these are the visual inspo you need to discover something new you might otherwise miss amongst the 500+ exhibiting stands.
Swing Turns 50.
Swing Gifts is celebrating its 50th anniversary!
Head to Stand W11 to celebrate the incredible milestone and discover their exciting offerings.
Breakthrough Brands: Discover the Next Big Thing
Step into Breakthrough Brands, an exciting feature designed to showcase fresh start-up wholesalers who are ready to make their mark on the industry.
AA24 Eco Modern Essentials
AA26 Harrington Road
AA28 Zesty Fresh Lemon Myrtle
AA30 Breathe Into Peace
AA32 SJ Energy Candles
AA34 Essentially Tamara
AA36 TEAMANTRA
AA38 MadDog Ink
AA40 IndyColours
AA42 Moon School
AA44 Beeji
AA46 Unwrapped
AA48 Fly Charlie
AA50 Eternal Lumiere
AA52 She Made
AA54 ENI&KO
AA56 Scented Homewares
DD45 Sole Shoes
DD47 Pamu Limited
DD53 Gumnut Creations
DD55 Kloop Mindful Play
DD57 Enjoy Scent
BB49 Tooth Pixies
BB51 Chef Supply Co
BB53 Reset Razor
BB55 Megzi Gael
So much to explore on levels 1 AND 4
- Water stations are located on Lower Level 1 left of Agora Restaurant and back right corner; Upper Level 4 near Retail Therapy
- 50c off any hot beverage at ICC catering outlets when you bring a reusable cup.
Catering Outlet Opening Hours
Level 1
Agora Restaurant
Sat 8 - 6pm | Sun - Mon 8.30 - 6pm | Tues 8.30 - 3pm
Kiosks in halls La Patisserie |
Level 2
Foyer Cafe
Sat 7 - 2pm | Sun - Tues 8 - 2pm
Level 4
Restaurant
Sat 8 - 6pm | Sun - Mon 8.30 - 6pm | Tues 8.30 - 3pm
Bagel Bar Grab&Go
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Event Highlights
Follow the Reed Gift Fairs feed for sneak peek into the vibrant world of retail sourcing.
Follow us on instagram @reedgiftfairs
What Visitors Have to Say
Hear from Reed Gift Fairs' visitors and learn why they choose to attend each year.
Recommended Exhibitors
A Snapshot of the Fair
See what you can expect at Reed Gift Fairs through our video highlights.
Keep In Touch
Stay in the loop with all things Reed Gift Fairs Sydney! Sign up for our mailing list to receive exclusive product previews and event updates.
